Whalebone Media

Situation

Redefine how readers and users interact with the brands around them. Build a holistic media channel that embodies the spirit of the East End.

Adjective

Submerssive: of or being completely submerged within a brand; non-distinct from content or advertisment

Takeaway

We broke down the walls between advertisers and readers by rethinking publication design and layout.

Kingsley SpencerWhalebone